A short history of perfume advertising
Between advertising and perfume, a history and strong links have been forged. From superstar muses to more discreet campaigns, fragrance promotion has taken many…
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Amandine falls for the marine fragrance of alõ
This marine fragrance is ideal for summer and beautiful days. When I wear it, I imagine myself at the water’s edge… Amandine from the…
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Almond notes: the perfume of childhood
Whether it is sweet, powdery, subtly bitter or absolutely gourmand, almonds make us all succumb! Its very special fragrance tickles the taste buds as…
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Olfactotherapy: when smells make us feel better
If the power of odors is no longer to be proven, scents have not yet finished revealing all their virtues and benefits. Long neglected…
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Geranium: a delicate and androgynous perfume
As colorful as it is fragrant, the geranium blossoms on our balconies as well as in our bottles. This flowering plant, originally from Africa,…
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The romantic rosy notes in perfumery
How about joining us for a country walk today? We suggest that you set out to conquer the rosy notes in perfumery. If rose…
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Sandy puts on her swimsuit with alõ
alõ is a mesmerizing and exotic eau de parfum that calls for a journey. Sandy from the blog Sandy’s Beauty Diary The beautiful Sandy…
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Perfumes reformulation: what future for our olfactory heritage?
Faced with the ban on the use of more and more ingredients and the difficulty of obtaining certain natural materials, perfumers often have to…
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Royal essences: the perfume of kings and queens
For several decades, models, singers and even actors have been the muses of the advertisements that promote the greatest perfumes. But before them, it…
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Perfume of sage, mystical notes and fantastic fragrance
The perfume of sage attracts fragrance creators looking for its woody, aromatic and camphorated scent. For several decades now, sage and its various varieties…
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The mythical cities of perfume
Between certain cities and perfume, very strong links have been woven over the centuries and through the history of fragrances. Some regions of the…
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Perfume of monoi and tiare, the secret of the Vahine
When we think of summer, certain smells come directly to our nose. This is the case of monoi, this delicately scented oil, synonymous with…
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What spring perfume should you wear?
It’s time to put away the heavy sweaters and coats and bring out your lighter second skin. Floral scents, musky tones or citrusy nuances……
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A bouquet of label rose for Marion
Label rose is a fresh, very floral, light and spring-like fragrance […] it has an elegant and warm ardor. Marion from the blog Blonde…
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Oakmoss, a complex perfume
Oakmoss is a key ingredient in the perfumer’s palette. Its complex fragrance has been used in many compositions, from the greatest classics to the…
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The eau de parfum vanille conquers Belgium!
The eau de parfum vanille is gourmand and comforting. Charlotte from the blog Charlotte-BB Landing on the blog of the beautiful Charlotte, is to…
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Wanted: the vintage perfume phenomenon
In the world of perfumery, as in many other industries, technological progress has allowed incredible advances. If it is now possible to recreate new…
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Chocolate perfume: the gourmand fragrance
With its delicious, sweet and powdery aromas, chocolate gets almost everybody to agree. If it delights the taste buds, this ingredient has also recently…
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The little history of the perfume bottle
Just like accords and scents, the bottles that protect them have also undergone numerous evolutions since the beginning of perfumery. From a simple container…
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Sensual perfume : which fragrance to seduce ?
When it comes to winning over the one you want, perfume can be a real asset. And fragrances have more than one trick up…
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A rose perfume for the beautiful Anna
Label rose is a rose perfume, quite flowery. But it’s not the old-fashioned rose that might remind us of our grandmothers. No, it is…
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The perfume of white flowers
An ode to elegance and purity, a symbol of royalty and femininity, white flowers have been very popular with perfumers for many years. However,…
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The history of attar, ancestral perfume
The origins of perfume go back to the dawn of time. The attar is one of the first form of fragrance that came into…
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Exotic notes, travelling scents
Forget about the winter a few minutes by discovering exotic notes. Between sweet and juicy fruits, and bewitching fragrant flowers, perfumers have fun adding…
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Custom-made perfume: a false promise?
In recent years, the fragrance industry has seen a new trend emerge and seduce noses in search of originality: the custom-made perfume. While creating…
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Ylang-ylang, a perfume of sensuality
With its mysterious silhouette and bewitching scent, ylang-ylang has intrigued noses for many years. Cultivated since the beginning of the 20th century, this plant…
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The eau de parfum musc travels to Switzerland
I am happy with my eau de parfum musc, I will use it when I want something discreet. Roberta from the blog “Réglisse et…
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When original musc bewitches Sophie’s nose…
I’ve been looking for a delicate, fresh musky scent that stays on my skin for years. I have found it! It is the original…
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Cannabis perfume: new trend or simple stunt?
Magic anti-stress remedy, beneficial oil, miracle ingredient against insomnia… The CBD industry is exploding! So much so that some noses are interested in this…
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Winter perfume: warm and comforting scents
When the cold weather sets in and the thermometer dips into the negative, all we want to do is snuggle up with warm and…
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